Date:04/11/2009 URL: http://www.thehindubusinessline.com/2009/11/04/stories/2009110451441700.htm

Back Fiat Diesel Drives India campaign

Kochi, Nov. 3

Fiat Diesel Drives India campaign by Fiat India Automobiles Ltd (FIAL), to demonstrate the reliability and performance of Fiat’s multi-jet diesel engine, was flagged off from here for the second leg of its pan-India drive, at a function here. Mr Rajeev Kapoor, President and CEO, FIAT India, said auto journalists from Car India, Carwale.com, and New Indian Express are the participants for the second leg. The dri ve will also involve those from electronic channels and online portals, he said. TheThe journey will traverse through diverse terrains in 16 States, clocking over 10,000 km in total, he said. The campaign began in Pune on October 27. –

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