Date:10/10/2008 URL: http://www.thehindubusinessline.com/2008/10/10/stories/2008101050941300.htm

Back Max NY Life distribution office

Coimbatore, Oct. 9

Max New York Life has opened a Direct Sales Distribution (DSD) office in Coimbatore, the second in Tamil Nadu after Chennai. According to Mr V.Vishwanand, Director and Head-Bancassurance & Direct Sales Distribution, the DSD would help the company reach out to more people and explain to them the advantages of insurance. This would complement the agency distribution channel.

— Our Bureau