Date:23/11/2007 URL: http://www.thehindubusinessline.com/2007/11/23/stories/2007112353192300.htm

Back Kores launches metal pens

Thiruvananthapuram, Nov. 22

Kores India Ltd has launched its `Kores Impressions' series of metal pens in Kerala. Addressing a press conference in the city, Mr E. R. Raghunathan, Zonal Manager, Kores India Ltd, said that the launch marks the company's entry into the corporate gifting segment. The pens come in eight variants including five single pens and three pen sets. The pens are priced between Rs 59 and Rs 299. The company is looking to leverage its network of over 2,000 dealers, including 125 in Kerala, to promote sales of the new pens, he said. - Our Bureau