Date:14/04/2007 URL: http://www.thehindubusinessline.com/2007/04/14/stories/2007041402801100.htm

Back Sapient bags ADDY awards

Our Bureau

Coimbatore, April 13

Sapient has bagged 12 ADDY awards from the Greater San Francisco Ad Club and the San Diego Club. The American Advertising Federation gives the ADDY awards for creative excellence in advertising.

According to a Sapient release, the San Diego Ad Club gave away eight awards to the company including a Gold ADDY for its development of the Sony VAIO Essence B2C Micro site. The company also received three silver and four bronze awards for its work with Sony on a variety of Web sites, Micro sites and Web and online campaigns. It received four additional awards from the Greater San Francisco Ad Club — the Gold ADDY for the Logitech.com/Vista partnership, two silver in the Interactive Media category and a bronze ADDY for the HondaJet.com Web site.